The Role

Responsible for the day-to-day management of paid media, ensuring consistently successful campaigns are achieved in balance with universal commercial success. Paid Media Managers are measured on their ability to generate strategically and commercially sound media plans, and ensure work is delivered on time to a high standard.

This individual will have 3 years+ agency-side experience across PPC, Paid Social (preferably LinkedIn Ads) and Analytics (GA4) – supporting our Director of Media and wider team achieve our growth goals.

Core skills:

  • Develops strong, trusting relationships with all team members.
  • Establishes clear and consistent communication channels, promoting a collaborative work ethic.
  • Appreciates client visions and agency capabilities, demonstrating solid critical thinking whilst managing campaigns.
  • Maintains a high level of results awareness of campaign performance al all times, being able to spot anomalies in the data quickly.
  • Delivers a positive, passionate and practical attitude, sustaining high levels of resilience and calm during high pressure situations.
  • Understands their own weaknesses and demonstrates adaptability through proactive development.

Main Responsibilities:

  • Collaborates with Senior Team Members to set Paid Media strategies on campaigns.
  • Manages media campaigns on a day-to-day basis. Including set-up, management & reporting. Ensures all plans are signed off by Director of Media & Ad Tech.
  • Plans media to identified audiences and behaviours. Ensures reporting can be tied back to audiences. Ensure plan has a testing mentality, to ensure consistent learning.
  • Works towards a target KPI, always pushes performance and raises any issues for swift resolution.
  • Works with creative to deliver segmented creative for audience.
  • Writes insightful reports that tell the story behind the data and highlights the results of tests.
  • Presents with confidence and ensure all decks have a strong and positive story, but are also honest where improvement is required.
  • Has good working knowledge of all platforms and an ability to learn new interfaces / changes / upgrades quickly.
  • Working collaboratively, adopts our new products, processes & ad tech partners.
  • Maintains an open dialogue with leadership & client to ensure continuous communication.
  • Delivers all media actions on time and with pinpoint accuracy.
  • Maintains a focus on client performance and ensure we’re maximising results.

Experience Required:

 

  • Min 3 years of experience in agency-side paid media.
  • Google Ads, Bing Ads, LinkedIn Ads & GA4 but willing to support our integrated channel mix beyond this.
  • Experience with CRM and marketing automation tools such as Salesforce or HubSpot.
  • A good understanding of ABM strategies and the role they play within B2B paid media.
  • Previous experience in client-facing roles with a focus on maintaining and growing client relationships.

Sound good?

If this sounds like the right fit for you, this is an open position that we are actively recruiting for. Send your CV through and we will be in touch.